Hotel and resort operators are being urged to re-think their marketing strategies and reduce the huge discounts which were being offered last year.
The Fiji Hoteliers Association President Dixon Seeto said stakeholders must reduce the discounts and target quality instead of quantity.
Seeto adds that they have also revised their expected visitor arrivals for 2010 with more flights now available to the travelers and target $700 million in revenue this year.
Hotel operators urged to re-think strategies
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